Nice to meet you!
UX/UI DESIGNER & WEB
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WELCOME TO MY WEB PAGE.
WITHOUT SATISFIED USERS EVEN THE GREATEST PRODUCT OR SERVICE IS NOTHING.
WHETHER YOU NEED TO IMPROVE THE USABILITY AND USER EXPERIENCE OF YOUR PRODUCT OR SERVICE, TO DESIGN NEW FEATURES FOR YOUR USERS OR TO CREATE BETTER MARKETING, YOU HAVE COME TO THE RIGHT PLACE.
CURRENTLY, I AM WORKING AS A FOUNDER OF NEW AND UNIQUE INTERACTIVE VIDEO MARKETING SERVICE, CALLED PATHSTORIES
(CHECK: www.PathStories.com SOON! ).
BESIDES, I AM A UX AND (VIDEO) MARKETING DESIGNER ON SOLUTION COMPASS AND A LEAD DESIGNER OF INTERACTIVE VIDEO APP CHOOSERA, WHICH IS CURRENTLY IN DEVELOPMENT (VISIT: https://www.choosera.app/).
I AM ALSO AN ACTIVE PODCASTER OF ONE OF THE LEADING F1 AND FORMULA E PODCASTS IN FINLAND, CALLED OVERCUT.
MY EDUCATIONAL AND PROFESSIONAL BACKGROUND IS AN EFFECTIVE COMBINATION OF USER-CENTRIC DESIGN, GAME DESIGN, MARKETING, COMMUNICATIONS AND FUNCTIONAL TEAMWORK SKILLS.
IF SATISFIED USERS, A GREAT USER EXPERIENCE OR IMPROVED MARKETING IS WHAT YOU ARE LOOKING FOR, FEEL FREE TO SEND ME A MESSAGE AND LET'S DISCUSS WHAT WE CAN ACHIEVE TOGETHER!
MY SKILLS TO OFFER
MY EXPERTISE CAN HELP YOU TO IMPROVE YOUR PRODUCT OR SERVICE IN MANY EFFECTIVE WAYS. HERE ARE EXAMPLES OF MY PROFESSIONAL SKILLS:
My professional “in-detail” usability evaluations of games, applications and websites help you to find severe user problems on your products and services, making your platform pleasant to use. My usability reports include summary of the found problems, detailed descriptions of the usability problems with screenshots and proposals how to solve the found problems.
Usability Testing and User Research
With my user research tests, you will find valuable data about how the users experience your product and what kind of difficulties they face during the usage. When organizing usability and user tests, I utilize professional-level forms and surveys and UX methods used in the best universities. Put together with my detailed interviewing and observation skills and possible screen/audio recording of the test, you will get hand-on data about the most relevant features of your system. To make the user data easily understandable, I can create key user personas based on the data, to highlight the main users’ needs, frustrations and goals.
Sketches, Wireframes and Interactive Prototypes
From quick sketches to wireframes and interactive prototypes, I can create interactive web, mobile and game user interface designs to test with your users. My favorite tools to use are Balsamiq, Proto.io and Protopie, and I have also experience of Invision as well.
Game Design Projects
With my game design skills, I can help you with the evaluation of playability of your game or organize playtesting to get valuable user feedback. In addition, I can lend a hand with game level, interaction and narrative designs, ideation, utilizing gamification in your product, design documentation and wireframing of the user interface of your games. Furthermore, I have special UX and design expertise of games and media experiences utilizing interactive storytelling, where the user can change the storyline by his/her choices.
Defyining Your Vision and Conducting a Competitor Analysis
With my user research and online surveys, I can help you understand what problems and solutions you are solving with your product. I have experience of customer journey maps, identifying key “touch points”, when the user is interacting with your product. This analysis helps you to see, what kind of problems your users can face in each phase and how your service could be improved in these “touchpoints”. With detailed competitor analysis, I can help you to find strengths and weaknesses of your competitors, and make your product differentiate from others.
Improving the Information Architecture of
I suppose you want to your web site or app to be easy to navigate? With my site map designs and evaluations based on professional design principles, your product will be easier to navigate for the user, increasing the user’s success in her/his tasks with your product.
Social Media Analytics to Get Accurate
Knowledge of Your Company and Competitors
Wondering how you can get the best out of your social media posts? With my expertise with the social media analytics tools, I can find the most popular posts, most active and engaged users and influencers, most popular times to post content or most favorited hashtags by your company and your competitors.
Interactive Videos and Explainer Videos Your Business or Organization
Have you ever wanted to change the ending of the movie you watched? Or would you make different choices as a protagonist of the story?
With my new interactive video service PathStories, the watcher can interact with Your videos by their choices, which changes the storyline and scenes shown for the watcher.
As the watcher of the interactive video can choose in which way the story of the video will continue, the storypaths can alter significantly between different watches. Besides, the watcher can make purchases, subscribe to email lists and utilize many other unique features, not possible with linear video content. Also, I have expertise of "traditional" explainer videos and marketing videos as well.
Marketing and Communications Making Your Product Attractive to Reach
I have expertise and knowledge of creating marketing stories for companies, including engaging landing pages and informative explainer videos. Besides, I have done many detailed journalistic articles and reviews, especially focusing on games and culture, from different and interesting perspectives.
SEE SOME OF MY WORK PROJECTS. SEE MORE >
SOLUTION COMPASS LTD.
UX Designer and Marketing Designer
Various UX and marketing works, including creation of animation explainer videos for construction company Cubesta. In 2021, I participated to a Hack Competition, organized by internationally well-known Customer Experience Professional Association in Finland (CXPA Finland). The goal of the hack was to find solutions for topical challenges, focusing on customer experience and service design. In the Hack, our team focused on user experience and security of speech interfaces.
My team was rewarded with an Honorary Award, which was justified by in-depth focus on user research, analysis of the needs of the user and explicit presentation of the results. In addition, the team explained the requirements clearly for lowering the barriers of using speech interfaces. Read more information about the topic (only in Finnish): https://cxpa.fi/news/cxpa-finland-2021-kisassa-voittajaksi-nuorten-mediayleisojen-sitouttamista-tukeva-ehdotus/
PATHSTORIES, INTERACTIVE VIDEO MARKETING SERVICE
Founder and Lead Designer
With new gamified and interactive video marketing service, called PathStories, the watcher of your videos turns from passive bystander to active participant! More info coming soon on www.pathstories.com !
AALTO UNIVERSITY, UNIVERSITY OF OULU, UDEMY
Social Media Analytics (Aalto), Software Engineering (Oulu), various UX and Product Management Courses (Udemy)
With the courses, I gained vital knowledge about gathering social media data by utilizing analytics, software and product management, vision boarding and MVP design.
I have done various project works concentrating on the TypeRush game, focusing its game design, usability and marketing. I have been responsible of UX design, usability evaluation, achievement design and game design of the TypeRush.
UNIVERSITY OF TAMPERE
Information Studies and Interactive Media,
Master of Science
Master's degree focusing on design and research of games, applications and web services. My studies included various UX projects, courses and design works. I have competed Customer Oriented Marketing as my minor, supporting my expertise.
I have been responsible for Web-Veistämö´s clients´ websites´ UX design, usability evaluations and usability reports with various project works. Projects have also concentrated on designing and evaluating the Information architecture of the web sites.
My responsibilities were UX design and usability evaluation of the UrbSpotter application and websites of the UrbSpotter. I also utilized Google Analytics supporting the UX design. Besides, I designed brand collaborations and researched law regulations for marketplace of the app and the website.
I designed and implemented marketing communications of the company, such as company´s marketing stories and bulletins. Furthermore, I did usability evaluations of the company's website and the mobile application.
I wrote articles, reviews and news for the magazine from various perspectives both for the magazine and online. Besides, I took photographs and edited the content. I have also written articles and reviews for the magazine later as a freelancer.
UNIVERSITY OF TAMPERE
Journalism, Bachelor of Social Sciences
Degree focusing on communications, including various courses focusing on written journalism, radio journalism, TV journalism and web journalism. I completed an internship as trainee in Aviisi magazine. I also wrote freelance writings to the magazine during my studies. I had Interactive Media as my minor, consisting of game and web design and research courses.
If you want your customers to have an excellent user experience or you want to improve your marketing, send me a message and let's discuss what we can achieve together: